On-demand Webinar: Live Shopping 101: What It Is & Why It Matters

June 19, 2024

Keypoints

Valued at an estimated $129.6 billion* by the close of 2024, the Live Shopping phenomena is sweeping the globe at lightning speed.

Here at Sprii, our forward-thinking community of 2,400 customers has been at the forefront, selling an impressive 12 million products, resulting in over €213 million in revenue—all within the past three years since the launch of our award-winning Live Shopping platform!

Calling all innovative brands, retailers, and e-commerce businesses: if you're curious about the power of Live Shopping, this event is tailor-made for you.

Watch this webinar recording, as our CEO, Christian Degn Vester, demystifies Live Shopping from the ground up. From its fundamental principles to its profound significance, Christian is your trusted guide through this game-changing phenomenon.

‍What You Will Learn:

✅ What live shopping is

✅ How does live shopping work

✅ Who can benefit from live shopping

✅ How to start live shopping fast and easy

The Retail Revolution

Live Shopping originated in China and has become a significant component of thecountry's e-commerce landscape. The concept began gaining traction in 2016 when platforms like Taobao Live, operated by Alibaba, introduced live streaming features that allowed sellers to showcase products in real-time, interact with viewers, and facilitate immediate purchases.

This innovative approach quickly resonated with consumers, blending entertainment with shopping convenience.

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In 2025, sales through social platforms are projected to make up approximately 17% of total global online sales and are forecasted to reach nearly $700 billion

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