Elevate your hair care brand and lift your sales with Live Shopping and Sprii

The hair care industry is tapping into Live Shopping to connect with shoppers in real time, demonstrating everything from volumizing tricks to frizz-fighting solutions.

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Trusted by the big ones, loved by everyone

Get inspired by these

leading Hair Care brands

4 Reasons why Live Shopping is perfect

for the Hair Care industry

Live Shopping empowers Hair Care brands to engage audiences by blending expert styling tips with seamless shopping. It brings products to life through live demonstrations, highlights hair care routines, and drives sales.

1

Inspire through hands-on, real-time demonstrations

Showcasing products through live tutorials or demonstrations establishes trust.

For example, showing how a hair serum strengthens strands or how a styling product achieves long-lasting results allows customers to visualize its benefits, fostering confidence and increasing purchase intent.
2

Fuel stronger and lasting
brand engagement

The urgency of Live Shopping encourages impulse purchases, particularly when paired with exclusive deals or limited-edition product launches.

This dynamic and engaging approach inspires customers to act quickly, ultimately increasing sales and fostering brand loyalty.

Behind the numbers
Customers are 6 times more likely to engage with live video content than with static images
3

Drive sales through the roof with the power of urgency

Customers are six times more likely to engage with live video content than with static videos.

Real-time Q&A sessions addressing hair care concerns, styling tips, or product benefits allow brands to connect with their audience meaningfully, strengthening customer relationships.
4

Build a stronger and more united brand community

Hair care is deeply personal, and Live Shopping events can bring together individuals with shared goals and styles.

Hosting sessions with hairstylists, beauty influencers, or hair care experts helps brands create a sense of community and builds trust in the product offering.

Sell directly from live streams across all

your social media channels and website

Go live on your Social Media channels

Sprii is the only platform in the world that lets you multistream fully shoppable videos on social media that deliver more than 50% conversions to your website.

Sprii connects your website and social media channels to deliver a seamless shopping experience for your followers.

Stream to Facebook & Instagram

Buy directly from the stream

Work with influencers

Learn more

Go live on your Website

Bring your products to life, spotlight unique selling points, and sell more by streaming Live Shopping events directly from your website.

Stream the same event to your Facebook & Instagram followers to reach more and boost sales.

Make your website more dynamic

Create a video-first user experience

Multi-stream to social and web

Learn more

The #1 video commerce solution in these countries:

+ UK
+ Norway
+ Denmark
+ Sweden
+ Germany
+ More

+2,700

Customers

60K

Live Shopping Events

17M

Products Sold

€300M

Revenue Generated

Creative ways Hair Care brands

& Retailers can leverage Live Shopping

From seasonal promotions to drops and trend sales, Live Shopping can become a powerful marketing and sales tool.

Seasonal Promotions

Seasonal trends, such as summer hair care routines or holiday gift guides, provide an ideal opportunity to leverage Live Shopping.

Show how products perform in real time—for instance, demonstrating the benefits of a deep-conditioning treatment during dry winter months or the effectiveness of a lightweight, heat-protectant spray for summer styling.

Include interactive elements like live Q&A sessions or audience polls to create an engaging experience. This approach fosters trust, builds community, and enhances stream engagement while driving customer loyalty and boosting sales.

THE DIGEST PODCAST

Live Shopping &

the Hair Care Industry

Join Corey and Jens as they dive deep into the transformative world of Live Shopping and Hair Care.

Listen now

Exclusive Product Drops

Generate excitement by introducing new hair care products or limited-edition collections during live events. This could include a nourishing hair oil, a volumizing mousse, or a seasonal styling kit.

Combine these launches with time-sensitive offers or exclusive discounts to create urgency, converting viewers into customers on the spot.

Influencer Spotlights

Highlight real customers, hairstylists, or beauty influencers using and reviewing your hair care products during live sessions.

Audiences can witness the benefits in real time, such as the instant hydration from a leave-in conditioner or the volumizing effects of a mousse.

Involve select viewers by allowing them to interact directly with influencers or experts during these sessions, fostering a sense of inclusion and building trust in your products' effectiveness.

Live Hair Care Tutorials

Organize engaging live events that make a lasting impact, such as hair care tutorials or sessions focused on creating routines.

Offer professional advice on selecting the right products for specific hair types or addressing concerns like dryness, damage, or frizz.

This approach keeps audiences captivated while building a loyal community over time.

FREE WEBINAR

Beauty is LIVE: Supercharge Sales with Live Shopping

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NiceHair's birthday week sparks live shopping mania!
CUSTOMER CASE

NiceHair's birthday week sparks live shopping mania!

NiceHair's successful live shopping during birthday week. See their impressive results.

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2 live events

and 11 posts in a week

+33,000 viewers

in 2 live events

The Body Shop's live shopping journey begins in a physical shop in Norway
CUSTOMER CASE

The Body Shop's live shopping journey begins in a physical shop in Norway

Discover how The Body Shop's live shopping event with Sprii dramatically boosted sales.

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+2,700

views in total

More than

1,200 comments
Ecooking uses live shopping to boost revenue and community
CUSTOMER CASE

Ecooking uses live shopping to boost revenue and community

Learn how Ecooking is using live shopping to increase revenue and build stronger relationships with customers in this customer story.

Read more
30 minutes

of average view time

‍

More than 20%

monthly revenue generated from one live show

‍

A single Live Shopping show can produce outstanding results!

Higher conversion rate
20x
<10%
Lower return rate
up to 200%
More revenue
Sprii is the perfect solution for launching Live Shopping quickly!
Mari Kvarme
Mari Kvarme
Mys by Mari, Norway
Every time we go live we see a peak in our sales numbers!
Mia Nygaard Nikolajsen
Mia Nygaard Nikolajsen
Søstrene Grene, Denmark
I was highly impressed by Sprii's simplicity and ease of use.
Emma Beattie
Emma Beattie
Create and Craft, United Kingdom

Jump into our Live Shopping simulator to see Sprii in action.

See how Sprii works seamlessly across Facebook, Instagram, and websites.

Try it out

We help you succeed

at every key phase

Sprii is a global team of seasoned pros eager to make your livestreams perform every step of the way.

Before
During
After

Plan for success in a bespoke strategy session

We’ll invite you to a kickoff strategy session to get you off to a flying start. The deliverable from this meeting includes a clear business plan for your first shows.

Meet with a real person for onboarding

At Sprii, we prioritize human connection. So, in our onboarding sessions, you’ll talk to an actual human to explore your business and show you how the Sprii platform can benefit you.

Learn effective ways to promote your shows

Getting followers to your live shows requires a well-thought-out promotion plan. We’ll guide you and provide established playbooks and templates.

Bring in experts to produce your live show

Sometimes, you may lack the resources to produce shows. No worries! We can come to you, bring all the necessary equipment, and handle the show production for you.

Talk to a human tech supporter for rapid help

If you have any questions before or during your show, no matter how urgent, you can always get in touch with one of our tech supporters, who’ll work with you to find the right solution.

Get constant monitoring of your shows

When you go live, we want you to focus on delivering a great show. You can achieve this knowing that our global team is monitoring all Sprii shows to help you resolve any issues.

Conduct a postmortem with your team

Learning is the key to success. To support this, we’ll meet with you and your team to do a postmortem of your show and highlight wins and areas for growth.

Discover ways to recycle and reuse content

Live shows are among the most dynamic and informative content in your marketing toolkit. We’ll help you repurpose this content and make it shoppable across all your social and website channels.

See your show’s performance on your dashboard

Get a quick overview of how your show performed, including AOV, top sellers, and more advanced analytics in the Sprii performance dashboard.

Use our revenue calculator to see how much you can earn.

Marc - Customer Success Specialist
Calculate your revenue

Discover how live shopping
can 20X your conversions

Experience Live Shopping with Sprii
Let's talk
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