Inspire and build your makeup community with Live Shopping and Sprii

The makeup industry is embracing Live Shopping to connect with beauty lovers in real time, showcasing must-have products and enhancing the shopping journey.

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Trusted by the big ones, loved by everyone

Get inspired by these

leading Makeup brands

4 Reasons why Live Shopping is perfect

for the Makeup industry

Live Shopping helps Makeup brands connect with audiences by combining styling advice with online shopping. It showcases unique selling points, demonstrates applications, and boosts sales while fostering community.

1

Inspire through hands-on, real-time demonstrations

Showcasing makeup application through live tutorials or demonstrations builds trust and excitement.

For example, demonstrating the perfect winged eyeliner technique or a seamless foundation blend helps customers see real-life results, driving confidence and purchase intent.
2

Fuel stronger and lasting
brand engagement

Customers are six times more likely to engage with live video content than with static videos.

Live events not only draw in viewers but also encourage interaction through comments and questions, keeping audiences invested in the products being showcased.

Behind the numbers
Customers are 6 times more likely to engage with live video content than with static images
3

Drive sales through the roof with the power of urgency

The urgency of Live Shopping promotes impulse purchases, especially when paired with exclusive discounts or limited-time offers.

This dynamic environment encourages customers to act quickly, leading to increased sales for brands.
4

Build a stronger and more united brand community

Makeup is a form of self-expression, and Live Shopping events can bring together individuals with shared beauty goals.

By hosting sessions with makeup artists and beauty influencers, brands can foster a sense of community and empower customers to experiment with new looks.

Sell directly from live streams across all

your social media channels and website

Go live on your Social Media channels

Sprii is the only platform in the world that lets you multistream fully shoppable videos on social media that deliver more than 50% conversions to your website.

Sprii connects your website and social media channels to deliver a seamless shopping experience for your followers.

Stream to Facebook & Instagram

Buy directly from the stream

Work with influencers

Learn more

Go live on your Website

Bring your products to life, spotlight unique selling points, and sell more by streaming Live Shopping events directly from your website.

Stream the same event to your Facebook & Instagram followers to reach more and boost sales.

Make your website more dynamic

Create a video-first user experience

Multi-stream to social and web

Learn more

The #1 video commerce solution in these countries:

+ UK
+ Norway
+ Denmark
+ Sweden
+ Germany
+ More

+2,700

Customers

60K

Live Shopping Events

17M

Products Sold

€300M

Revenue Generated

Creative ways Makeup brands

& Retailers can leverage Live Shopping

From seasonal promotions to drops and trend sales, Live Shopping can become a powerful marketing and sales tool.

Seasonal Promotions

Seasonal themes like summer makeup looks, holiday glam tutorials, or fall-inspired palettes provide the perfect backdrop for Live Shopping.

Showcase how products perform in real-time, such as demonstrating a long-lasting foundation for hot summer days or a hydrating lipstick for colder weather.

Include interactive elements like live Q&A sessions or polls to enhance engagement, build trust, and strengthen brand loyalty.

This approach establishes credibility, nurtures community, and boosts conversions.

THE DIGEST PODCAST

Live Shopping &

the Makeup Industry

Join Corey and Jens as they dive deep into the transformative world of Live Shopping and Makeup.

Listen now

Exclusive Product Drops

Create excitement by launching new makeup collections or limited-edition shades during live events, such as a highly pigmented eyeshadow palette or a multi-use blush stick.

Pair these launches with time-sensitive offers or exclusive discounts to inspire urgency and convert viewers into customers.

Customer Spotlights

Feature real customers, beauty influencers, or makeup artists using and reviewing your products during live sessions.

Audiences can see firsthand how products perform, such as the smooth blend of a foundation, the vibrant payoff of an eyeshadow, or the long-lasting finish of a powerful hairspray.

Highlight select participants to interact directly with influencers or experts during the session, creating a sense of inclusion and building trust in your brand’s quality and performance.

Live Makeup Tutorials

Host engaging live events that leave a lasting impression, such as makeup tutorials or personalized look-building sessions.

Offer professional tips on matching shades to skin tones, achieving flawless contouring, or creating versatile day-to-night looks.

This keeps your audience captivated and fosters a loyal community over time.

FREE WEBINAR

Beauty is LIVE: Supercharge Sales with Live Shopping

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How Curv’i’licious Used Live Shopping to Drive £750,000+ in Sales
CUSTOMER CASE

How Curv’i’licious Used Live Shopping to Drive £750,000+ in Sales

Curv'i'licious, a UK-based retailer specializing in plus-size fashion for women, is committed to empowering women of sizes 16-32 by fostering a vibrant community where pride, confidence, and comfort are celebrated. With a mission to help every woman feel beautiful and comfortable in her own skin, Curv'i'licious has built a loyal following of over 28,000 fans on Facebook. Engaging their audience through live shows 4-5 times a week, the company continues to connect with and uplift their community, making fashion a truly inclusive experience.

Read more
500-3,000

comments at every show

£750,000+ in Sales

over 2 years

‍
Pluspige has a yearly turnover of 2,956,000 EUR on live sales alone
CUSTOMER CASE

Pluspige has a yearly turnover of 2,956,000 EUR on live sales alone

Live shopping is a huge sales channel for Pluspige. They are generating almost 3,000,000 EUR in yearly turnover with their live shopping events.

Read more
17,000 comments

During a single live show

‍

282,000 EUR

In live sales revenue on a single Month

‍

Nodge by Nagy gets 50% increase in turnover and new customers from the entire country
CUSTOMER CASE

Nodge by Nagy gets 50% increase in turnover and new customers from the entire country

This fashion store is experiencing amazing results with live shopping. Since they started live shopping, they increased turnover by 50%. Read how here.

Read more
9,600 comments

in a single live auction

‍

50%

increase in turnover

‍

Zizzi’s revenue soars to 150% after their first live shopping event
CUSTOMER CASE

Zizzi’s revenue soars to 150% after their first live shopping event

Just one live shopping event was all it took to convince Zizzi Leiden of live shopping. Their first event increased turnover by 150%. Read more right here.

Read more
+1,500 views

in one live event

‍

150% increase

in revenue

‍

EYDA increased sales by 200% with one of their first live shows
CUSTOMER CASE

EYDA increased sales by 200% with one of their first live shows

Discover how EYDA achieved remarkable success, boosting sales by 200% through their live shopping shows. Explore their journey here.

Read more
75%

new customer growth

2 days

worth of revenue in just 1 hour

A single Live Shopping show can produce outstanding results!

Higher conversion rate
20x
<10%
Lower return rate
up to 200%
More revenue
Sprii is the perfect solution for launching Live Shopping quickly!
Mari Kvarme
Mari Kvarme
Mys by Mari, Norway
Every time we go live we see a peak in our sales numbers!
Mia Nygaard Nikolajsen
Mia Nygaard Nikolajsen
Søstrene Grene, Denmark
I was highly impressed by Sprii's simplicity and ease of use.
Emma Beattie
Emma Beattie
Create and Craft, United Kingdom

Jump into our Live Shopping simulator to see Sprii in action.

See how Sprii works seamlessly across Facebook, Instagram, and websites.

Try it out

We help you succeed

at every key phase

Sprii is a global team of seasoned pros eager to make your livestreams perform every step of the way.

Before
During
After

Plan for success in a bespoke strategy session

We’ll invite you to a kickoff strategy session to get you off to a flying start. The deliverable from this meeting includes a clear business plan for your first shows.

Meet with a real person for onboarding

At Sprii, we prioritize human connection. So, in our onboarding sessions, you’ll talk to an actual human to explore your business and show you how the Sprii platform can benefit you.

Learn effective ways to promote your shows

Getting followers to your live shows requires a well-thought-out promotion plan. We’ll guide you and provide established playbooks and templates.

Bring in experts to produce your live show

Sometimes, you may lack the resources to produce shows. No worries! We can come to you, bring all the necessary equipment, and handle the show production for you.

Talk to a human tech supporter for rapid help

If you have any questions before or during your show, no matter how urgent, you can always get in touch with one of our tech supporters, who’ll work with you to find the right solution.

Get constant monitoring of your shows

When you go live, we want you to focus on delivering a great show. You can achieve this knowing that our global team is monitoring all Sprii shows to help you resolve any issues.

Conduct a postmortem with your team

Learning is the key to success. To support this, we’ll meet with you and your team to do a postmortem of your show and highlight wins and areas for growth.

Discover ways to recycle and reuse content

Live shows are among the most dynamic and informative content in your marketing toolkit. We’ll help you repurpose this content and make it shoppable across all your social and website channels.

See your show’s performance on your dashboard

Get a quick overview of how your show performed, including AOV, top sellers, and more advanced analytics in the Sprii performance dashboard.

Use our revenue calculator to see how much you can earn.

Marc - Customer Success Specialist
Calculate your revenue

Discover how live shopping
can 20X your conversions

Experience Live Shopping with Sprii
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Trusted by major brands and retailers
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