Live Shopping Setup: What you ACTUALLY Need to get Started

Develop a compelling concept

Anchor your show in an idea - like styling sessions, product demos, or exclusive drops - that aligns with your brand voice and gives viewers a reason to tune in.

Select an authentic host

Whether it’s an in-house expert or an influencer (or both), pick someone who can riff live, handle questions, and embody your brand’s energy - then rehearse the flow for a polished performance.

Assemble the right gear

Start simple with a smartphone, ring light, and mic; upgrade with cameras, LEDs, and professional audio as you grow to elevate your production value.

Pick the ideal broadcast setup

Weigh social-only streams versus multi-stream platforms like Sprii for unified chat, comment-to-checkout integration, and consolidated analytics - then tailor your choice to where your audience is and what data you need.

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