Drive revenue for your Arts & Crafts business with Live Shopping and Sprii

The arts and crafts community is getting creative with Live Shopping — turning workshops into interactive experiences, showcasing new materials and techniques live, and inspiring shoppers to create and buy in real time.

Trusted by the big ones, loved by everyone

Get inspired by these

leading Arts & Crafts brands

4 Reasons why Live Shopping is perfect

for the Arts & Crafts industry

Live Shopping helps arts and crafts brands connect with creative audiences by combining tutorials, inspiration, and product demos in real time. It showcases techniques, demonstrates materials, and builds a passionate maker community that keeps coming back for more.

1

Inspire through interactive creativity

Live Shopping lets brands and creators bring projects to life — from painting to papercraft — helping viewers see techniques in action and inspiring them to buy featured supplies.

For example, walking through how different types of glue or brushes perform builds confidence and trust.
2

Build trust with hands-on demos

Crafters want to see how products actually perform before buying. Live Shopping makes it easy to demonstrate quality, texture, and results while answering live questions.

For example, running a live Q&A during a card-making or jewelry-design session builds community and excitement.

Behind the numbers
Customers are 6 times more likely to engage with live video content than with static images
3

Create a shared maker experience

Live Shopping turns creativity into connection. Brands can host live workshops, share DIY tips, and give viewers a space to ask questions and show their work.

For example, showing how to blend acrylics for a specific texture or pattern can spark inspiration and immediate purchases.

4

Drive sales with live discovery

When shoppers see craft materials in use, they’re far more likely to buy. Live Shopping turns every tutorial into an opportunity to sell.

For example, showcasing how a new bead kit can transform a project helps crafters add products to their cart with confidence.

Sell directly from live streams across all

your social media channels and website

Go live on your Social Media channels

Arts & Crafts brands can host creative sessions or limited-edition product drops via Live Shopping to inspire and engage audiences.


Show your process, share tips, and sell products as you create — all in real time.

Showcase tools, materials, or collections

Launch craft kits or limited-edition sets

Answer viewers questions live to build trust

Learn more

Go live on your Website

Turn your website into a creative stage by streaming live workshops, tutorials, or product demos directly on-site.


Let viewers watch, shop, and craft along — all without leaving your page.
Stream the same event to your Facebook & Instagram followers to reach more and boost sales.

Demonstrate techniques using your products

Spotlight new materials and craft bundles

Upsell items like starter kits or refills

Learn more

The #1 video commerce solution in these countries:

+ UK
+ Norway
+ Denmark
+ Sweden
+ Germany
+ More

+2,700

Customers

72K

Live Shopping Events

21M

Products Sold

€365M

Revenue Generated

Creative ways Arts & Crafts brands

& retailers can leverage Live Shopping

From seasonal promotions to drops and trend sales, Live Shopping can become a powerful marketing and sales tool.

Seasonal Promotions

Live Shopping is a fantastic way for Arts & Crafts brands to showcase seasonal projects, materials, and gift ideas while connecting directly with creative audiences.

These sessions can highlight trending colors, techniques, or supplies for upcoming holidays and seasons. Offering limited-time bundles or discounts during the event adds urgency and excitement.

Incorporate interactive elements like live Q&As or polls about favorite crafting styles to keep viewers engaged and inspired.

Live Shopping Crash Course

Elevate Your Sales

with Live Shopping

Start your first lesson today — short, 5-minute tutorials that show you how to sell more with Live Shopping

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Exclusive Product Drops

Craft brands can launch new tools, materials, or kits via Live Shopping to create exclusivity and drive buzz.

During the show, demonstrate how to use the new product in a live project, share creative tips, and offer early access or limited-edition bundles.


These drops not only boost sales but also strengthen brand loyalty among dedicated makers.

Trend Showcases

Host Live Shopping events that tap into emerging DIY trends — from sustainable crafting to upcycling and digital design.

Show how your products fit these movements by demonstrating projects and offering practical advice.


Engage your audience by discussing techniques and answering real-time questions as you create together.

Gamification

Add fun and interactivity to your Live Shopping events through creative challenges and games.
Incorporate polls, raffles, or quick craft contests to spark participation.

For example, ask viewers to vote on their favorite design outcome or enter a giveaway for a custom kit.

This not only boosts engagement and watch time but also builds a stronger community around your brand.

How Live Shopping saved Room101 from closing shop
CUSTOMER CASE

How Live Shopping saved Room101 from closing shop

Room101, a Swedish interior retail store, was founded in 2021 by Sara Ghannad. With a passion for helping customers find the perfect home decor, ROOM101 sells minimalistic, Scandi-chic home decor across Sweden. A true story of rebirth, this retail startup went from almost shutting down to hockey-stick growth - all thanks to Live Shopping with Sprii!

Read more
13X

More reach

2,000 SEK to 90,000 SEK

Increase in sales

How Create and Craft grew their organic reach to 2 million
CUSTOMER CASE

How Create and Craft grew their organic reach to 2 million

As a leading UK television channel and retail hub, Create & Craft embraced social commerce, integrating Live Shopping to boost engagement and sales. With E-commerce Specialist Emma Beattie at the helm, their meticulous planning and innovative use of Sprii's platform led to impressive results—66,000+ views and 10,000+ comments. Learn their strategies and see how Live Shopping transformed their social media presence and audience engagement.

Read more
+66,000

views 

10,000

comments

Søstrene Grene crushes viewer records with every live shopping event
CUSTOMER CASE

Søstrene Grene crushes viewer records with every live shopping event

Søstrene Grene, a rapidly expanding home decor and DIY chain, is incorporating live shopping with Sprii and has seen a growth of 10,000 viewers every time they go live. Learn more about their story.

Read more
+71,000

total views

+22,500

total engagements

Hobbii gets a 5x higher conversion with live shopping
CUSTOMER CASE

Hobbii gets a 5x higher conversion with live shopping

Hobbii increases sales fivefold with live shopping. Discover their customer engagement tactics.

Read more
5x higher

conversion rates compared to paid adds on social media

108K

total viewers during live shopping

A single Live Shopping show can produce outstanding results!

Higher conversion rate
20x
<10%
Lower return rate
up to 200%
More revenue
Live Shopping is a vital part of our strategy, offering unparalleled opportunities
Hans Isgreen Sørensen
NiceHair, Denmark
Every time we host a Live Shopping show, we see a peak in our sales numbers
Mia Nygaard Nikolajsen
Søstrene Grene, Denmark
We broke all of our engagement records with Live Shopping and 
it showed in our sales
Martin Vad Jespersen
Ecooking, Denmark

Jump into our Live Shopping simulator to see Sprii in action.

See how Sprii works seamlessly across Facebook, Instagram, and websites.

Try it out

We help you succeed

at every key phase

Sprii is a global team of seasoned pros eager to make your livestreams perform every step of the way.

Plan for success in a bespoke strategy session

We’ll invite you to a kickoff strategy session to get you off to a flying start. The deliverable from this meeting includes a clear business plan for your first shows.

Meet with a real person for onboarding

At Sprii, we prioritize human connection. So, in our onboarding sessions, you’ll talk to an actual human to explore your business and show you how the Sprii platform can benefit you.

Learn effective ways to promote your shows

Getting followers to your live shows requires a well-thought-out promotion plan. We’ll guide you and provide established playbooks and templates.

Bring in experts to produce your live show

Sometimes, you may lack the resources to produce shows. No worries! We can come to you, bring all the necessary equipment, and handle the show production for you.

Talk to a human tech supporter for rapid help

If you have any questions before or during your show, no matter how urgent, you can always get in touch with one of our tech supporters, who’ll work with you to find the right solution.

Get constant monitoring of your shows

When you go live, we want you to focus on delivering a great show. You can achieve this knowing that our global team is monitoring all Sprii shows to help you resolve any issues.

Conduct a postmortem with your team

Learning is the key to success. To support this, we’ll meet with you and your team to do a postmortem of your show and highlight wins and areas for growth.

Discover ways to recycle and reuse content

Live shows are among the most dynamic and informative content in your marketing toolkit. We’ll help you repurpose this content and make it shoppable across all your social and website channels.

See your show’s performance on your dashboard

Get a quick overview of how your show performed, including AOV, top sellers, and more advanced analytics in the Sprii performance dashboard.

Use our revenue calculator to see how much you can earn.

Marc - Customer Success Specialist
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