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5 NOVEMBER 2026 | 10:00 CEST

How to Reach More Shoppers with Meta’s New Live Video Ads

Learn how Meta’s new Live Video Ads can help you reach more shoppers and get more value from every livestream across Facebook and Instagram. Join Meta and Sprii for a practical masterclass featuring a live demo, lessons from early retail pilots, and actionable tips for driving reach, traffic, and sales.

45-minute masterclass
On-demand replay
Free to attend
Register now
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How to Reach More Shoppers with Meta’s New Live Video Ads
Trusted by 3000+ brands and retailers across Europe
Key insights

Inside the session

01
How top brands turn Black Friday Live Shopping into high-converting events
02
Gamification, VIP tactics, and live formats that keep viewers engaged
03
How to promote your live shows before, during, and after Black Friday
04
A step-by-step Black Month plan you can launch with your team tomorrow

“People don’t just want discounts during Black Friday. They want experiences, interaction, and a reason to engage with your brand instead of scrolling past it.”

Benjamin Henriksen

CEO, Let’s Go Live

Key insights

What you'll learn

A practical look at the opportunity, implementation, and early results

  • Black Friday tactics from top Live Shopping brands
  • Why multistreaming drives more sales
  • Games that boost engagement and watch time
  • Live formats that convert viewers into buyers
  • How to build hype before your live event
  • A Black Month plan you can launch tomorrow
SPEAKERS

Meet the experts behind the masterclass

Hear from the Meta and Sprii teams shaping the vision for Live Video Ads and helping retailers put them into practice

Sam Gollings
Sam Gollings

Development & Success Manager, Sprii

Sam Gollings led live retail at Ideal Shopping Direct, LoveCrafts, and Hochanda before Live Shopping hit social media.

Corey Morris
Corey Morris

CMO, Sprii

Corey Morris scaled Gaest.com before its Airbnb acquisition, then led go-to-market for Airbnb for Work.

Benjamin Henriksen
Benjamin Henriksen

Co-founder and CEO, Let's Go Live

Benjamin is the precocious Co-founder and CEO of Let's Go Live, the leading Live Shopping Agency in Northern Europe

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Live Shopping is a vital part of our strategy, offering unparalleled opportunities
Hans Isgreen Sørensen
Hans Isgreen Sørensen
Head of E-commerce & CMO, NiceHair
Every time we go live we see a peak in our sales numbers!
Mia Nygaard Nikolajsen
Mia Nygaard Nikolajsen
Digital Product Manager, Søstrene Grene
We broke all of our engagement records with Live Shopping and it showed in our sales.
Martin Vad Jespersen
Martin Vad Jespersen
Head of E-commerce, Ecooking
FREE LIVE MASTERCLASS · REGISTER today

Ready to reach more shoppers when you go live?    

Reserve your place to see Meta’s new Live Video Ads in action and learn how to put them to work for your brand.

Register now